Housekeeping and Home Organization

Diamond Brite Truck

By Admin on June 30th, 2006

Diamond Brite Truck

Yesterday, I got yet another message from a spammer in my in box, trying to lure me to look at some kind of so-called "easy money maker." These people are like flies; no matter how many you kill, there's millions more waiting to fly into your in box.

Let me share with you the absolute best way to acquire any new business. I like to call it the A.T.M. System, and it works for any business. A.T.M. stands for "Attracted To Me."

Imagine for one moment that you've just moved into a new neighborhood. You don't know any of your neighbors, but one of them, let's call him "Bob," comes by to welcome you to the neighborhood and hands you a small basket of garden tools as a housewarming gift.

You thank Bob, and he returns to his house. You think to yourself, "that was nice of him." About a week later, you're in the front yard trying to figure out how to get rid of the brown patches in the grass. Bob strolls on over and says that he has a pamphlet that can give a few tips on getting rid of those brown patches and hands it to you. You notice that Bob's lawn looks like bright green carpet, so you take the pamphlet and thank him again for the information.

From time to time, whenever Bob sees you out doing something in the yard, you notice that he always gives you something that makes a positive impact on the appearance of your yard, so he's always a welcome sight. You notice that Bob does this kind of thing for all the neighbors and they all seem to embrace Bob, so you feel that Bob is a real asset to the community and you log that in the back of your mind.

So, one day you decide that you no longer want to maintain your own yard and decide to hire a professional to handle that. Instead of searching on Google for a company, you decide to head on over to Bob's house and ask for his recommendation. After all, Bob seems to be up on anything related to lawn care.

Bob answers the door with a smile and you pose your question to him. "Bob, I'm looking for a professional lawn care service. Can you recommend someone to me?" At that moment, you get the shock of your life: Bob owns a lawn care service! As a matter of fact, Bob services nearly all the neighbors on the block. He acquired every client that he has in the same manner that he's about to acquire your business - he gave value first.

Will you do business with Bob? Absolutely. He's proven his value and it would almost seem offensive to have his competitor back their truck up to your house.

The moral of this story is, when you move into an online community like this one, you must first identify who lives in the neighborhood and figure out how you can add value for the uplifting of the entire community. Give consistently and freely; establish your value genuinely. You'll become known as the "go to" guy for your particular expertise and be considered a trusted adviser in the community. When the time is right, you'll be contacted, and gaining new business will be effortless.

Larry Beacham
Diamond Cutter Marketing Group
http://lkin.StonecoldMillionaire.com
614-516-9906

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